Kate Edwards outlines a practical culturalisation process for small teams

The Geogrify founder says cultural review need not copy a triple-A production process. Her October interview focuses on decisions a small studio can make early.

Edwards proposes identifying the cultural elements players will notice, researching them through sources within the relevant culture, and asking a knowledgeable reviewer to check the work while changes are still possible. She distinguishes protecting creative intent from trying to create something nobody could ever criticise. This is an expert’s production advice, not a guarantee of worldwide acceptance. Market-specific legal requirements still need separate assessment.